|
|
Fliers have somewhat dominated the publicity ideas, with shirts, ads, and listings making a showing. And TV, of course. These are all directed at making ourselves known, & we sure need to keep doing that. But one thing we also need is to find more things we can offer people who wouldn't be interested even if they knew about us - or who do and aren't. (Yes, many of them will come to love us once they know us. OK.) So let's brainstorm a little on what Grex can offer to the world at large, maybe then turning at how to make it come about.
11 responses total.
People suggest from time to time that we could offer communications to nonprofit groups. We can. One area that comes to my mind is food coops. Now, most of you hear that and think of the AA People's Food Coop or something comparable; but at least up to the demise of the former distribution system, there were lots (dozens, I think) of smaller food coops in the area. I suspect they're still there, for the most part. These function as buying clubs. On some kind of regular schedule - once a month or two, typically - people get together to put together an order: I need some of this, but I can't use a whole case - who else is willing to take some? or, I see you're ordering that, would you spare some? We could offer such groups a chance to do a lot of this part of it before the meeting - to have their own little corner (conference?) where they could put together items for an order and also post messages to each other. At some point it's likely that it would be desirable, in their minds (& mine) to limit postings on some items to their official membership; this issue needs to be thrashed out somewhat in advance. If the distributor's catalog is available in some reasonable medium besides print (or could be made available), we could even set up some kind of program to allow browsing & searching in it (something more friendly than more or less!) and maybe even selection from it (pick up the order # and prompt for the quantity). I don't know. Anyway. Comments? Other ideas?
Sounds great, Dave. How do we find them?
Dunno, any more. Several years back I could have given at least a couple of contacts, but after we moved to Milan and the distribution system fell apart & was replaced, I'm out of touch. (The Milan coop, which we're now in with, chose to go with an Ohio coop distributor, not the North Farms which seemed to be replacing the Wherehouse for most of the AA area ones. (We'll try to suggest something like this to others in the Milan coop, though. See what happens.)
At greater length: To give *some* answer to Misti's question, let me start with some personal history: we were briefly in a small in A2. Then we moved to Milan, and were still in it with some strain - & then when there was all the confusion over the People's Wherehouse, we wound up getting hooked up with the Milan coop. Grace & I will at least bring things up with some people in that. I kind of think few if any of them are computer types; we'll see. (But due to schedules, this is likely to be a month or two from now.) So we really don't know either North Farms (distributor which most of the A2 area coops seemed to be deciding to go with after the Wherehouse collapsed), or the current distribution system or # of small coops around, or, really, even the people in the coop we were in. Don't even know off hand if they are still around or whatever (either individuals or the outfit). Others I once knew who were in similar small coops are people I haven't had contact with for 10 or 15 years, now out of area. My thought is that it might be best to try some kind of discussion with North Farms (assuming that is who's distributing now) first. I imagine that if we make it plain that we're not trying to compete or to sell anything, we could ask them for some general idea of how many groups & how many people there are in the area, and also get some idea of what kind of interface we might be able to consider to their catalog/price-list info. We couldn't do anything relating to *that* without their help, in any case, so if they were hostile to the idea it might be good to find out up front; and if they were receptive, we could both use the information and then make that an attraction. (North Farms is based in Wisconsin, (Grace thinks Madison), FWIW.)
Hmm. The distributor that the Milan coop uses, FORC (Federation of Ohio
River Cooperatives) has an ad in their pricelist:
Pricelists for PC Users
FORC now offers monthly product pricelists on diskette.
Both an ASCII format for use with DOS compatible software
and PROVISIONS format are available in 3.5" or 5" diskettes.
Order pricelists on diskette for shipment with your regular FORC order.
The data on disk will be for the same month acording to
which FORCast issue you order.
This service is free to Full Members of the Federation.
Non-Members pay $5.00 for each diskette.
(and it goes on to give order #s and a contact name at FORC; and the Milan
coop is not a member, I think). I suspect that North Farms might have
something similar.
Grace raised the issue at the last Milan Food Coop meeting. Of those present, only one other had a computer at home. (In fact, someone functioning as secretary had revised bylaws (proposed revisions, I think) there, which she had **typed on a typewriter** and was not eager to change further because of the need to retype. (Someone with access to a computer at work volunteered to enter them, cleaning up grammar etc. at the same time.)) So down here I don't think this kind of service is likely to be attractive; A2-based groups may have more people with computers, and larger groups would probably have more people using computers if not a higher percentage. <sigh> Again, what I was originally offering was intended as one sample of a service we could offer, facilitating communications in this one field. Who else could benefit from a bbs-style communication facility available 24 hours a day to anyone with a modem? Other ideas?
Another hand of grex is intending to rescue computers and make them available at cost or for income to grex (depending on circumstances and decisions). Sounds like there is a "market" there.
For providing an organization with a computer for office use, I suspect the market is very great. For facilitating communications, we're limited to finding organizations whose *members* (or enough of them) have computers & modems, I think. And it's extremely intimidating to many people, strange as that may seem. Um. The intimidation due to the learning curve isn't strange but may be easy to forget. There's also in some cases a sheer attitude problem; I once knew a woman (a good friend) who literally said things like "I just don't like computers because they're too smart and they're taking over." This was irrational - not based on any actual facts in any way, and immune to any question of facts or logic - but very strong & deeply felt.
I have a feeling they *are* taking over (me). And consider how much human labor is now spent unproductively with computers. The lady has a point (but not the one she intended).
This response has been erased.
Yes, I'm being taken over too. I spent almost the entire first week of winter break on Grex, apart from some time spent hanging out in person with other Grexers.
Response not possible - You must register and login before posting.
|
|
- Backtalk version 1.3.30 - Copyright 1996-2006, Jan Wolter and Steve Weiss